Learn How To Attract More Customers With




Learn How To Attract More Customers With





Discover HOW You Can Boost Sales Of Your Products Or Services With


This 50 MIN FREE WORKSHOP could be a very timely “game-changer” for you if you’re looking for a “reboot your business strategy”.

You’ll learn how “incentive-based marketing” is an insanely powerful customer-attraction tool that only a tiny percentage of businesses actually use (because MOST biz owners fall into the “price-discounting” trap!).

And you’ll see WHY this form of marketing might just be “the heart-starter” your business needs.

Big companies like Maccas & Amazon have been exploiting this tactic for years – attracting new customers with the lure of a “FREE BONUS” (or what we call an “incentive”).

And now it’s your chance to swipe the concept of “incentive-based marketing” & use it to attract more revenue for YOUR business.

Learn This Formula From An Expert...

John Dwyer

Watch The Short Video Above – Marketing Guru, John Dwyer, Explains What You’ll Learn On His Webinar.

The “King” of INCENTIVE-BASED MARKETING globally is John Dwyer, a marketing maverick who specialises in showing businesses how to use “direct-response marketing” tactics.

John has been the “go-to guy” for big guns like News Ltd, KFC, 7 Eleven, Warner Bros & more – when they want “top-shelf advice” for INCENTIVES that can skyrocket revenue for them.

On this webinar, John will be pulling back the curtain on his unique “system” for choosing the right incentive for your products or services.

He’ll be showing WHAT works & WHAT doesn’t…….& WHY!

So if you’re looking for a “silver bullet” to reboot your business, THIS IS ONE WEBINAR you don’t want to miss.

John has crafted more promotional offers & incentives than probably anyone on the planet!

Discover How Incentives Can Instantly Take Your Prospects Eyes OFF THE PRICE

Whether it be incentives like “Cookware Collections” for retail businesses, “Adopt A Teddy” for shopping centres or “Free Beer” to attract landscapers to a turf farm, he has the Midas touch when it comes to devising INCENTIVES that pack a wallop!

Wait till you see his “case studies” where he’ll show you businesses that have DOUBLED & EVEN TRIPLED revenue instantly due to adding a clever “incentive” to their offers.
You’ll be able to grab this incentive formula & start using it in your business the next day.

It’s your chance to benefit from his wisdom on this webinar – & discover HOW to take your prospects’ eyes OFF THE PRICE.

(You KNOW “price-discounting” destroys your brand & is simply NOT sustainable)


Macca’s has generated BILLIONS of dollars of income with the “FREE TOY GIVEAWAY” in their Happy Meal.

Likewise, Kellogg’s with the “Free Gift” in their breakfast cereal boxes!

Amazon smashed all sales projections with the launch of their “Amazon Prime” membership program – due to their “Free 2 Day Shipping” bonus & other perks like “Free Movies & Music”.

And closer to home, Harvey Norman steals market-share like crazy due to the clever incentive of “3 Years’ Interest Free Finance”.

John will show you HOW you can use this very same “INCENTIVE TACTIC” to drive more sales for your business – it’s easy when you know HOW!

Imagine being able to offer new clients a FREE AUSSIE LUXURY HOLIDAY worth up to $900 When They Buy From You!

John will also showcase a marquee “incentive” that is achieving spectacular results for businesses all over Australia & New Zealand.

It’s a Free Getaway incentive where you offer prospects a FREE AUSSIE HOLIDAY FOR TWO (worth up to $900) when they buy from you……..& you pay just $97 for each holiday.

And your customers have the choice of dozens of 4 Star Tripadvisor rated resorts & hotels across Australia & NZ.

There’s no timeshare presentations or silly conditions – John’s company has been able to secure “unsold hotel rooms” at 4 Star Resorts & therefore can offer these getaways for this insane price.

One thing’s for sure – you won’t see a “leads & sales juggernaut” like this too often – so make sure you register & enjoy the “marketing magic” that this “outside-the-box” thinking delivers!

Let’s face it……..if you were one of two similar businesses vying for the same customer at around the same price – but YOU offered the prospect a FREE AUSSIE OR NZ HOLIDAY, “which” business do you think would win?

The webinar is worth attending JUST FOR THIS JAW-DROPPING IDEA!

Even Seinfeld Thought “An Incentive” Was A Good Idea!

And let’s not forget that it was John who scored the “marketing coup” of the decade when he convinced Jerry Seinfeld to be spokesman for an Aussie bank’s “FREE VACATION INCENTIVE!”

John produced the Greater Building Society’s home loan campaign – where none other than Jerry Seinfeld invited people to “Swap Their Home Loan To The Greater & Get A Free Vacation!”

The “Free Vacation” campaign broke lending records & is folklore in the banking industry – globally!

Jerry & The Free Vacation Took Everyone’s Eyes OFF The Price!

Jerry helped the bank to take everyone’s eyes OFF the interest rate!

How? Simple, by offering a FREE VACATION with every home loan!

You’ll see the secrets of this insanely successful “customer attraction tactic” on this webinar!

Again, this is one webinar YOU DON’T WANT TO MISS – particularly if you want to escape “price-discounting” forever!

Also Learn The Proven Facebook Ad Formula That Has Resulted In A STAMPEDE Of New Leads For Businesses!

Combine A Powerful “Incentive” With A Very Clever Facebook Ad Formula - & You’re Cooking With Gas!

Joining John on this webinar will be Facebook Ads specialist, Mitch Gibson.

He’ll demonstrate how you can add rocket-fuel to your INCENTIVE promotion by cleverly marketing it to your target audience via Facebook advertising.

Mitch will showcase examples of how other businesses have used Facebook ads to attract both “leads” & increase “conversions” – showcasing “real examples” so you can take away the formula.

When you combine the “laser targeting” of Facebook advertising with an attractive “FREE BONUS” (ie: an incentive), the result can be quite staggering.

It’s a classic “message to market match” scenario – sort of “a perfect storm”…….the right INCENTIVE targeted at THE RIGHT AUDIENCE.

Facebook is the “most laser-targeted” advertising platform the world has ever seen.

So imagine the impact of being able to cost-effectively promote your “incentive” via this platform!

Mitch will show you HOW to do it inexpensively & strategically!

Here’s Proof Of The IMPACT This Incentive Can Have On Sales!

Solar Company DOUBLES Sales &
Home Hardware Business Gets 450% Lift In Revenue!

Have a quick look at the 3 min video & you’ll see a few “very happy” business owners who have enjoyed extraordinary results from using the “holiday incentive!”

Both biz owners were able to take their prospects’ eyes OFF THE PRICE by offering them a Free Aussie Holiday…….plain & simple!!

And we all know that when you’re able to “avoid” price-discounting, you retain the integrity of your good brand & you enjoy GOOD MARGIN!

You’ll also learn how to create a predictable flow of “cost-effective leads” through social media advertising, particularly via Facebook ads.

Wait till you see “the winning FB ad formula” these two marketing gurus have created.

Using the “holiday incentive”, one of their clients recently got 142 leads from Facebook advertising……..wait for it………at $1.52 per lead…….& the business is selling a $2,500 product!

So even if the business only closed 1 in 10 leads, each $2,500 sale would’ve only cost just over $15 in FB ads……extraordinary!


The Institute of Wow
ABN 89 832 380 633

The Institute Of Wow is a Sales Agent for Redeem Vacations –
200 S Biscayne Blvd. Suite 2790 Miami, FL USA 33131

Providing Businesses With Jaw-Dropping Marketing Packages!